Food Lover's Market

Food Lover's Market (formerly Fruit & Veg City) is a leading South African indigenous fresh produce retail chain founded in 1993 by brothers Brian and Mike Coppin in Cape Town. The company has grown into a family-owned retail chain of over 130 stores across South Africa, Namibia, Mozambique, and Eswatini, specialising in fresh fruit and vegetables alongside groceries, butchery, bakery, and deli offerings. Food Lover's Market is one of the most successful indigenous South African retail brands and remains under family ownership.