OB
SME B2C

Obriani Retail Chain

Pioneer black-owned township retail

South Africa , Pretoria Founded 1985 51-200
Operating Since1985 (41y)

About Obriani Retail Chain

Obriani was one of South Africa's first black-owned, township-based fashion boutique chains, launched in the mid-1980s during apartheid-era South Africa. By the early 1990s, the company had grown from a single location in Pretoria to a chain of eight stores across two provinces, representing an early and influential example of black South African retail entrepreneurship in the face of apartheid economic restrictions. Obriani is part of the history of South African black township business.

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Quick Facts

CountrySouth Africa
Founded1985
TypeSME
ModelB2C
Team Size51-200

Operating In

South Africa