Michael Rubin

Michael Rubin is the founder and CEO of Fanatics, a global digital sports platform that encompasses several businesses, including licensed sports merchandise, trading cards and collectibles, sports betting and iGaming, special events, and live commerce. Under his leadership, Fanatics has expanded its reach and diversified its offerings, solidifying its position in the sports retail and entertainment sectors. In addition to his role at Fanatics, Rubin co-founded the REFORM Alliance, a nonprofit organization dedicated to advancing criminal justice reform in the United States. The organization focuses on overhauling probation and parole systems to create real pathways to work and well-being. Rubin's commitment to social impact is also evident through his philanthropic efforts, such as the ALL IN CHALLENGE, a digital fundraiser that raised $60 million during the global pandemic to support those most affected. Rubin's entrepreneurial journey began with the founding of GSI Commerce in 1998, an apparel and logistics company that he sold to eBay in 2011 for $2.4 billion. He retained ownership of Fanatics, which has since grown into a leading global digital sports platform. His strategic vision and innovative approach have been instrumental in Fanatics' expansion into new verticals, including trading cards and collectibles, sports betting, and live events, further enhancing the company's presence in the sports and entertainment industries.